Who We Are
Eddie Jessup
President & CEO,
Jessup & Associates, Inc.
Sales & Marketing
Second Generation Business
Ed Jessup is a man of faith and strong family values. He is a true leader in his industry, and we are honored to have him as a member of our Advisory Board.
Ed, President and CEO of Jessup & Associates, Inc., is a marketing and sales leader with more than 30 years of practical experience. With a strong commitment to brand equity, Ed guides marketing and creative strategy to support corporate image, connect with customers, and grow market share.
As leader of Jessup & Associates, Ed oversees all branding, marketing, and sales for W.R. Case and Sons Cutlery Company. Ultimately, Ed is responsible for the brand image, market position, and sales strategy for this 122+ year old company. He is Vice President of Marketing & Sales for W.R. Case & Sons Cutlery Company, Inc. Ed also founded Brandr Studio, LLC, in June 2011.
On a more personal note, Ed enjoys boating and participating in local community organizations. Ed also serves on The University of Tennessee Graduate School of Medicine Board of Visitors. Currently, Ed resides in Knoxville, Tennessee with his wife. His son recently graduated from Auburn University, and he has now taken a full-time position with Jessup & Associates. Ed’s daughter is a Senior at The University of Tennessee, Chattanooga.